Digital Fidelity (Di-Fi)

Digital Fidelity is a collaborative blog that provides insight on the digital industry to help further the industries surrounding internet media, while working to facilitate discussion and strengthening the community within the digital industry as whole.

The Blog

Proximity Agency conceptualized, designed and produced Digital Fidelity blog. The many features were specifically designed to meet the strategy, branding and positioning. The concept focuses on optimizing the user experience and information structure. With its modern design dedicated to the MENA market.

Proximity Agency used Zend Framework and PHO/MySQL to build the blog. An SEO strategy has been implemented along with a content strategy. In addition, an easy-to-use content management system (CMS) was created to support the blog frequent updates.

Project scope: Branding, Creation of the Community concept, Content Strategy & Production, Blog design, Search Engine Optimization (SEO) Strategy, Blog implementation, Blog Hosting & Maintenance.

The Newsletter

Proximity Agency conceptualized, designed and implemented Digital Fidelity Newsletter.